Facebook is where the conversation is taking place: are you in on it; part one
By Rochelle Paul
We see it all over the internet, newspapers and TV: Facebook. But what’s it about? Isn’t it just a bunch of twenty-somethings talking about the party they hit last weekend? Isn’t that where we tune in to see the face of some criminal in those days before they committed their crime?
Rori, you cannot be seriously telling me that as a small business owner I’m going to use Facebook as a marketing tool!
Yes, I am.
If you read my two part article, Is Facebook really a small business tool: part one and two, you know I really had my questions and doubts. (I will address my reservations about social media in an upcoming article).
Yet, in the time since those articles first appeared, I’ve found that social media sites, such as Facebook and Twitter, really are at the forefront of marketing across the business board.
Not only are the twenty-somethings talking about their weekends, they’re also talking about the products and services that they use.
But, so are the folks in their 30’s, 40’s and 50’s.
And if you check out the article, Grandpa is… browsing your Facebook page by Beth DeFalco, you know that even the folks beyond their 50’s are tuning into what people are saying on Facebook.



