Facebook: a Promotional Budget’s Best Friend

As a free marketing tool, it could be the online sales tool you’ve been looking for.

By: Tamara Monosoff — WomenEntreprenuer.com

Already on Facebook? Terrific. Haven’t taken the plunge yet? You probably will. Long popular with (and once limited to) college students, this online social networking site is exploding in popularity among the post-twentysomething set. While it was originally designed for social networking, it’s become a valuable marketing tool for all types of businesses, organizations and causes; and it’s a tool that can help your own marketing and PR efforts.

If you’re new to Facebook, here are some tips to get you started:

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